Online food delivery has become a ubiquitous part of our lives today. The convenience of ordering food through a smartphone and getting it delivered within a few minutes has led to a boom in this industry. While the industry is thriving and food apps are increasing their customer base, they face churn among restaurants, which affects their bottom line.
This whitepaper provides an overview of the online food delivery ecosystem and highlights the primary reasons for the churn and its impact on restaurant businesses. The whitepaper also highlights a case study where a food aggregator faced a churn in its delivery business and how LatentView Analytics turned it around for the client.
