Even as digital transformation has evolved into a fairly predictable process of platform adoption that is similar across industries with minor differences in design, it seems that every day brings news of disruption in the form of technological innovation. In consumer facing industries such as Retail, Consumer Packaged Goods (CPG), Travel or Automotive, there is …
Enabling Digital Transformation through Advanced Analytics Read More »
Decoding the Data Science Terrain: Part 6 In part 6 of this series, we consider the aspect of learning from data. In today’s world where companies are awash in data, and Artificial Intelligence is upending business models and fundamentally reshaping industries,experiential learning is the critical skill that differentiates winners from losers. Learning essentially means distilling insights …
Artificial Intelligence (AI) is poised to have a transformational impact on business.
Widespread use of forecasting across industries Forecasting is a process that is ubiquitous across industries, be it Retail, Operations, Marketing, Manufacturing, Logistics or any industry that deals with uncertainties in the global and domestic market. When it comes to industry based forecasting, the maturity of the models play an important role in the accuracy of …
How forecasting is changing business across industries Read More »
A strong online presence can be the key to a business’s growth with increased exposure and better communication with potential and current customers alike, but what is the point of a fancy website and lots of online activity without a carefully thought out strategy? How can you develop a strategy without accurate and up-to-date analysis? …
Web Analytics: A 5 step framework to unlock value Read More »
In this first post of a brief blog series, we’ll take a broad view at how organizations, such as your own, can assess analytics maturity and what they can do to move up the maturity curve faster (and ultimately, apply analytics to do everything from drive operational efficiencies, expedite product innovation and enhance consumer experience, …
What is your organization’s “Age” of analytics maturity? Read More »
We’re pleased to report that Gartner Inc. has released its Market Guide for Advanced Analytics Service Providers for Marketing, and named LatentView among a representative sample of pure-play analytics providers. This recognition is an important milestone in our company’s evolution. We feel this acknowledgement is a testament to the profitable business we’ve built over the …
Gartner acknowledges key LatentView differentiators Read More »
Business management programs are designed around logic, reason and sharpening of the intellect. As students at this prestigious institute, I am confident you will rise up amazingly well to the challenge, and soak up enough knowledge in your two years here. At the end of it, you will be well schooled in the principles of …
Companies are increasingly relying on analytics to maintain their competitive edge. One question that needs to be addressed in 2020 is, “What’s the best way to structure an analytics organization?” As organizations begin to think about structuring their analytics teams, it is necessary they prepare an outline and then work towards putting the goals, roles, …
Note: Krishnan Venkata, Vice President- US West presented a paper on ‘A Roadmap for Optimal Analytics Maturity’ at the Chief Data And Analytics Officers Exchange in California, early this year. A summary of his presentation is captured in this blog post. We’re often asked by our customers what the ideal roadmap to analytics maturity is. …
