Actionable Insights.
Accurate Decisions.
Actionable Insights.
Accurate Decisions.
Data-centric approach for human-centric decisions
Data-centric approach for
human-centric decisions
EVENTS
HIGHLIGHTS
We are pleased to announce our financial performance for Q3FY25, reflecting a 37.5% YoY growth.
LatentView Analytics completes acquisition of Decision Point
Infographic: From Vision to Value: Building an Effective AI Roadmap for Your Business
Infographic: Driving Innovation: The Transformative Influence of AI and Analytics
Blog: Embracing Subscriptions in the Age of Shrinking Ad Revenue
EVENTS
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We inspire and transform businesses to excel in the digital world by harnessing the power of data and analytics
Years
Fortune 500 Clients
Countries
Global footprint with offices worldwide.
Success Stories
Increased demand forecasting accuracy by 21%
Increased demand forecasting accuracy by 21%
We helped a Fortune 500 big-box retailer identify the key drivers of shifts in consumer demand.
Enabled servicing additional orders worth $81mn
Enabled servicing additional orders worth $81mn
We helped a Fortune 500 food and beverage company optimize on-shelf availability by streamlining manufacturing.
Reduced the average claims processing time by 10%
Reduced the average claims processing time by 10%
We helped a major US insurance provider optimize claims processing and improve CX.
Saved around $30 million through assembly line diagnostics
Saved around $30 million through assembly line diagnostics
We helped a Fortune 500 car manufacturer to reduce defect identification time.
Smart Innovation
Craft tomorrow's solutions today
Smart Innovation
Craft tomorrow's solutions today
Thought Leadership
Rajan Sethuraman
Remadevi Thottathil
Venkat Viswananthan
Prasun Velayudhan
Vivek Singh
Boobesh Ramadurai
The New Shift of Global Capability Centers to Innovation Hubs
Global Capability Centers (GCCs) have been an essential part of corporate strategy for decades, offering access to global talent pools that can enhance a company’s organizational capabilities and provide critical support to sustain periods of rapid growth. Traditionally, these centers were designed as a cost-saving option for companies with large-scale operational needs, serving as offshore or nearshore hubs for many services such as finance, IT, and customer service.
READ MOREBack to the Drawing Board: Building India’s Tech Talent Ecosystem
There is high demand and higher supply, yet the two don’t meet for the Indian tech industry. Last year, TCS reported 80,000 vacancies, but the majority of the 1.5 lakh engineering graduates who pass out annually did not suit the job. Similar is the contrast when it comes to the economics of the sector.e
READ MOREA Marathon Of Innovation: 4 AI Technologies To Watch In 2025
Some might agree that the AI advancements in 2024 looked like a page from a science fiction novel. Those great strides have set a precedence for something far more pivotal. In 2025, AI will fundamentally alter how you operate, make decisions, and connect with customers. While it is critical to think bigger and act bolder, Venkat Viswanathan emphasizes the importance of sticking to the most elemental principle—achieving meaningful, scalable impact. Read more
READ MORE3 Core Principles to Drive ROI from GenAI Deployments
Gartner predicts that by 2025, at least 30% of GenAI projects will be abandoned mainly due to poor data quality, and failure to deliver business value.
However, another Gartner survey highlights that successful GenAI deployments have led to impressive outcomes: 15.8% revenue growth, 15.2% cost savings, and 22.6% productivity gains. So, what sets apart the companies that succeed with GenAI from those that fall short?
Vivek Singh, Growth Head – Hi-Tech, outlines three key principles to help businesses evaluate, select, and enable GenAI use cases—ensuring risk management, cost control, and transformative results.
READ MOREChanging How We Think About GenAI in the Boardroom: Navigating Short and Long-Term ROI
The hype around GenAI is undeniable, with companies rapidly adopting it. But the question on every boardroom's mind is: when will we see a return on our investment? The answer is more nuanced than simply calculating costs.
Firstly, we must reframe how we perceive ROI in the context of AI/GenAI. While the allure of immediate, transformative results is strong, these technologies are still in their early stages.
Read this article where Prasun Velayudhan, Associate Director at LatentView Analytics, shares insights on what you must focus on for a successful AI/GenAI transformation.
READ MOREFrom Pilot to Production: Insight on Scaling GenAI Programs for the Long-Term
Just a few months ago, business leaders were exploring the use cases of GenAI, experimenting with models, and testing the waters. Today they have tested GenAI on pilot projects and seen encouraging results.
However, it's one thing to work on pilot programs, but it's quite another to get it ready for prime time. Boobesh Ramadurai, Practice Head - Marketing Analytics, shares some key insights on scaling GenAI programs for the long term.
READ MORE3 Core Principles to Drive ROI from GenAI Deployments
Gartner predicts that by 2025, at least 30% of GenAI projects will be abandoned mainly due to poor data quality, and failure to deliver business value.
However, another Gartner survey highlights that successful GenAI deployments have led to impressive outcomes: 15.8% revenue growth, 15.2% cost savings, and 22.6% productivity gains. So, what sets apart the companies that succeed with GenAI from those that fall short?
Vivek Singh, Growth Head – Hi-Tech, outlines three key principles to help businesses evaluate, select, and enable GenAI use cases—ensuring risk management, cost control, and transformative results.
How Industries Are Using AI-Driven Analytics To Enhance Sustainability
A PwC report states that AI for environmental applications could contribute up to $5.2 trillion to the global economy in 2030.
Sanjay Annadate, Business Head – Europe, LatentView, shares a few use cases where AI and analytics help organizations push their ESG goals forward in his latest article featured on Forbes.
Changing How We Think About GenAI in the Boardroom: Navigating Short and Long-Term ROI
The hype around GenAI is undeniable, with companies rapidly adopting it. But the question on every boardroom’s mind is: when will we see a return on our investment? The answer is more nuanced than simply calculating costs.
Firstly, we must reframe how we perceive ROI in the context of AI/GenAI. While the allure of immediate, transformative results is strong, these technologies are still in their early stages.
Read this article where Prasun Velayudhan, Associate Director at LatentView Analytics, shares insights on what you must focus on for a successful AI/GenAI transformation.
A Marathon Of Innovation: 4 AI Technologies To Watch In 2025
Some might agree that the AI advancements in 2024 looked like a page from a science fiction novel. Those great strides have set a precedence for something far more pivotal. In 2025, AI will fundamentally alter how you operate, make decisions, and connect with customers. While it is critical to think bigger and act bolder, Venkat Viswanathan emphasizes the importance of sticking to the most elemental principle—achieving meaningful, scalable impact.
Read more
From Pilot to Production: Insight on Scaling GenAI Programs for the Long-Term
Just a few months ago, business leaders were exploring the use cases of GenAI, experimenting with models, and testing the waters. Today they have tested GenAI on pilot projects and seen encouraging results.
However, it’s one thing to work on pilot programs, but it’s quite another to get it ready for prime time. Boobesh Ramadurai, Practice Head – Marketing Analytics, shares some key insights on scaling GenAI programs for the long term.
The New Shift of Global Capability Centers to Innovation Hubs
Global Capability Centers (GCCs) have been an essential part of corporate strategy for decades, offering access to global talent pools that can enhance a company’s organizational capabilities and provide critical support to sustain periods of rapid growth. Traditionally, these centers were designed as a cost-saving option for companies with large-scale operational needs, serving as offshore or nearshore hubs for many services such as finance, IT, and customer service.
Back to the Drawing Board: Building India’s Tech Talent Ecosystem
There is high demand and higher supply, yet the two don’t meet for the Indian tech industry. Last year, TCS reported 80,000 vacancies, but the majority of the 1.5 lakh engineering graduates who pass out annually did not suit the job. Similar is the contrast when it comes to the economics of the sector. While the revenue of IT companies has recorded steady growth, entry-level salaries have not kept pace with compensation starting at Rs4 lakh per annum.