2023

Are you gauging your industry competitors correctly?

If you are trying to grow a successful business, it is imperative that you stay one step ahead and monitor what the competition is doing, no matter what type of field you are working in. Understanding a competitive edge they may have—be it marketing strategies, services, or top clients—is key.

Are Your Marketing Metrics in Sync with Organizational Goals?

As part of Solutions Review’s Contributed Content Series—a collection of contributed columns written by industry experts in maturing software categories—Upendra Sai Matsa, the Director of Consulting Services at LatentView Analytics, explores the importance of ensuring that your marketing metrics are aligned with your company’s goals.

How LatentView drives transformation

Worldwide IT spending is projected to reach $4.6 trillion in 2023, reflecting a growth of 5.5 per cent compared to 2022, as predicted by Gartner in an April 2023 release. “Growth will be driven by the software segment as CIOs prioritise spending to capture competitive advantages through increased productivity, automation and other software-led transformation initiatives. …

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LatentView Analytics Welcomes Marketing Leader Jai Kibe to its Advisory Council

Former SVP and CMO for SC Johnson joins the council with over 25 years of experience building and implementing digital solutions for rapidly growing brands PRINCETON, N.J., Aug. 28, 2023 /PRNewswire-PRWeb/ – – LatentView, a global digital analytics consulting and solutions firm, today announced the addition of Jai Kibe to its advisory council. Prior to …

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LatentView Analytics Named a Leader for Data Science Service Providers in PeMa Quadrant 2023 by Analytics India Magazine

Deep domain expertise across BFSI, CPG & Retail, Technology and other key industries fuel demand and growth for LatentView’s data-driven solutions PRINCETON, N.J., Aug. 14, 2023 /PRNewswire-PRWeb/ — LatentView Analytics, a global digital analytics consulting and solutions firm, today announced that Analytics India Magazine (AIM) recognized the company as a Leader for Data Science Service …

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16 ways to recover, regroup, and reset business objectives and goals

For many business leaders and their teams, the month of August is an essential time for them to assess how the first half of the year went. Are the current strategies that they have in place really working? It’s also a time to set (or reset) their goals and objectives for the upcoming year.

The International Myeloma Looks to LatentView Analytics to Improve Patient Care and Outcomes through the Power of Data

As part of LatentView’s Corporate Social Responsibility initiatives, the Digital Analytics Firm supports IMF with solutions that provide a 360-degree view of patient data PRINCETON, N.J., July 26, 2023 /PRNewswire-PRWeb/ – – LatentView Analytics, a global digital analytics consulting and solutions firm, today announced its collaboration with the International Myeloma Foundation, the first and largest …

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Data Analytics And AI: LatentView Analytics’ Anup Gunaseelan On Evolving Data Analytics Landscape

In this interview, TechGraph sat down with Anup Gunaseelan, Director, Delivery Head – Technology Vertical at LatentView Analytics, to understand the dynamic nature of data analytics, as well as how LatentView Analytics keeps clients abreast of the latest advancements in AI, machine learning, and predictive analytics to maintain a competitive edge. TechGraph: Data analytics is becoming …

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